Recently, I shared with my readers the names of sites where I can be found online. Mostly social network destinations, I listed each site by name and posted my user name. I figured that this could be a good way for people to keep in touch with me in cyberspace and I with them.

LinkedIn as Matthew C. Keegan

Matthew C. Keegan LinkedInYesterday, I added LinkedIn to the list, a site I should have joined long ago. A business-oriented site, LinkedIn is for people who want to connect professionally. This is a perfect match for me as most of my customers and colleagues come from the corporate world.

LinkedIn’s mission is to permit registered users to maintain a list of contact information about people they know and trust in business who are called Connections. As a LinkedIn user you may invite anyone to become a Connection and they don’t have to be registered with LinkedIn.

Connections Are The Key

Once you have established your list of Connections you can utilize your list in a number of ways including:

  • Find potential clients, service providers, subject experts, and partners who come recommended.
  • Be found for business opportunities.
  • Search for great jobs.
  • Discover inside connections that can help you land jobs and close deals.
  • Post and distribute job listings.
  • Find high-quality passive candidates.
  • Get introduced to other professionals through the people you know.

With 13 million members from 150 countries, LinkedIn is one of the largest social networking sites out there. True, many business people are now using Facebook, but LinkedIn seems to be doing quite well and holding its own.

Let’s Get Connected!

If you are a LinkedIn member, please make sure that you connect with me. I’m a newbie, but I’ll do my best to hook you up too.

Further Reading

Advisers Finding Benefits From Being LinkedIn

How to Change the World: Ten Ways to Use LinkedIn

LinkedIn May Offer Path to Dream Job

The LinkedIn Blog