Before a grammar expert gets on my case, a “twofer” is a slang term for getting 2 of something for the price of 1. Yep, I am showcasing my current marketing scheme by using slang verbiage. Oh me, oh my.

Anyway, I spent the better part of Friday morning and the early afternoon concocting my special offer, writing a press release about it, updating several web pages, modifying a related AdWords campaign, changing a signature on an SEO forum to announce the special, and more. I think I got it all, but I envision I’ll have to return later to do some tweaking.

As it stands, I am offering two press releases for $95, four press releases for $190, and so on and up to twelve press releases. The offer is active now and it will expire on February 2, 2007, although press releases can still be written and distributed throughout February.

I am excited about this offer because I believe it will bring in more clients for me and it’ll give me something to reward my current clientele.