Ford 2010: Arriving Sooner Than You Think

The Ford Motor Company would like to forget 2008 as would GM, Chrysler, and a handful of other automakers who have been taken a beating this year. Double-digit sales losses have contributed to billions of dollars lost and a decrease in market share. A weak economy and an almost overnight shift in consumer demand from [...]

Is The Mercury Brand In Jeopardy?

Out of Ford’s three American brands, Mercury is having the most difficulty of competing against the huge onslaught of foreign brands comprising the North American automotive marketplace. A case could be made for Lincoln as well, but Lincoln’s problems have mostly to do with product that can’t compete with Cadillac while Mercury’s situation is a [...]

Ford Claims Quality On Par With Toyota

In a claim that is probably raising some eyebrows, the Ford Motor Company issued a press release this past Friday claiming that the company’s vehicles were on par with Toyota when it comes to quality.
Citing a first quarter survey of Ford, Mercury, and Lincoln vehicles from a Global Quality Research System (GQRS) report, the Ford [...]