General Motors, well down the road to changing its image by overhauling its product line, is making this most evident with their Cadillac and Saturn divisions. While visiting with GM during the 2008 NAIAS, I learned that the company no longer feels that it must offer 6 or 7 vehicles per brand.
Instead, expect GM to [...]
Last week I reported that GM and Coskata signed an important agreement regarding the production of cellulosic ethanol, a much cheaper alternative than ethanol derived from corn. coBRANDiT filmed the announcement, therefore I am passing this clip on to you for your viewing pleasure:
I was part of a contingent of bloggers invited by General Motors to attend the press preview days for the 2008 NAIAS (Detroit Auto Show) held earlier this week. What the show revealed to me was an automotive company which understands the importance of the blogosphere and the significance we bloggers have in helping to give voice [...]
